Ma Yun Raises The Concept Of Ewtp: Focusing On Small Cross Border Sellers

Recently, he was informed that the chairman of China Yellow Pages board at the Boao forum for Asia.

This paper proposes a eWTP concept (Electronic World Trade Platform, the world electronic trading platform), and hopes that through this platform, small and medium enterprises, women and young entrepreneurs will be more convenient to enter the global market.

Boao forum for Asia

Ma Yun pointed out that during the 15 years since the implementation of WTO, the entire foreign trade industry has undergone tremendous changes, and numerous multinational enterprises have obtained huge benefits. However, in the past 15 years, SMEs in developing countries and countless young people have not obtained huge benefits from globalization.

And Ma Yun thought he had to find ways to make use of it.

To change the existing trade status, we call on the whole world to establish a eWTP. On this eWTP, people will concentrate more on the 80% enterprises that have no chance to participate in globalization.

"On eWTP, consumers can buy global sales all over the world.

The past trade is the rule between big enterprises. The future trade should be the rule of Commerce. In the future trade, everyone has the opportunity to participate. There is a piece of land in your home. The agricultural products you produce can be sold to people in their villages or their own counties through this platform, but to any country in the world.

Consumers have the right to buy products anywhere in the world, and trade should be everyone's right. "

Ma Yun said.

The following is a record of the Boao Asia Forum.

I am very pleased to be invited to attend the Boao forum for Asia. The organizers want me to speak in English, but I am very confident that the customers are the first because there are so many Chinese here.

In 2001, I went to Davos for the first time in winter. At that time, China was just celebrating to join the WTO organization. We Chinese believe that one aspect is facing enormous challenges. Wolves, foreign enterprises entering China, foreign production materials, all goods entering China, we call them wolves abroad. On the other hand, our Chinese enterprises believe that consumers think WTO is inevitable. We must embrace it and embrace it.

但是去了达沃斯那一天很有意思我发现整个达沃斯游行示威抗议的人非常多，大家都在反对全球化，很多人认为全球化并非会对世界经济带来很多的好处，所以我带着巨大的困惑参加那次的会议，看到了无数次的示威抗议，我没有搞清楚，15年过去仍然没有改变，确实过去的15年世界贸易因为WTO组织的推进发生了天翻地覆的变化，15年以前中国人认为狼来了外国企业进入中国会把整个中国市场冲垮，15年以后外国企业认为中国这个狼来了，倒过去把他们逼跑了，15年以来我们看到另外的一个问题，发展中国家中小企业以及无数的年轻人并没有从全球化中获得巨大的利益，当然15年以来无数的跨国企业获得了巨大的利益，15年以来无数的大企业获得的巨大利益，如何能够让无数的中小企业、年轻人、妇女创业者可以从全球当中获得利益，这是一个巨大的问题也是一个巨大

Challenges and perplexities, without the efforts of WTO in the past decades, the world trade in the world economy will not develop to today. But unfortunately, the Doha forum of WTO has so far been very curious about the whole discussion of the government departments, and where is the entrepreneur? Where is the real trader?

　　我们如果这样继续下去，我们必须想办法改变现有的贸易状态，世界在发生巨大的变化，互联网作为这个世纪人类巨大的技术创新，它并不亚于第一次工业革命在英国爆发，第一次工业革命诞生了工厂，第一次工业革命诞生促进了海洋贸易，第二次工业革命在美国以能源为主的革命，促进了大公司大组织的发展，也建立了巨大的贸易条款贸易协定，今天全世界的贸易协定我们缺吗?我们不缺，结果贸易越来越难作，结果争论越来越多，结果是越来越多人的不高兴，而且我们今天看到如果人类不能运用好这个技术，如果第一次技术革命是释放人的体能，第二次技术革命释放了人们可以走得更远跑得更远，这次技术革命释放的不是手也不是脚，这次技术革命释放的是智慧，释放的是大脑，如何利用我们的智慧和大脑去解决人类在贸易过程当中发生的问题。

Communication and understanding, different cultures are constantly debated and constantly confronting. I think trade is the best communication. Trade is the best place to convey culture. Today's trade has become a means of politics. Today's trade has become a tool of war. Today's trade is based on sanctions. I am very opposed to all forms of trade sanctions, especially the sanctions of small and medium-sized enterprises. I believe that sanctions against SMEs are like bombing civilians. We must return trade to trade. Trade itself should not take on more political elements. Trade should have enterprises with government and NGO organizations, and multi interests balance to establish a new trade rule. Today we can see clearly that the world is becoming more and more complex, the lack of trust between people and the lack of human beings.

Over the past 20 years, the Internet has been developing, connecting the world and connecting every individual. Whether Google, Facebook, Tencent or Baidu are trying to connect people. If we use the Internet today to connect the world's enterprises and banks, and infrastructure, so that everyone can engage in trade, so that everyone can participate in trade and allow every small business to participate in trade, I believe this is what our generation must do.

　　所以，我特别的希望在这个论坛上呼吁全世界建立一个eWTP，在这个上面我们专注于80%没有机会参与全球化的企业，我们专注那些小企业，专注那些发展中国家，如果过去的WTO原则也好，过去的所有贸易是帮助跨国企业，帮助发达国家，未来的30年我们应该专注于那些80%的中小企业，80%的发展中国家，80%的妇女和年轻人，让他们更有机会在这个平台上面，我的理解是不管你用什么，应该是消费者可以全球买全球卖，过去的贸易是大企业之间的规则，未来的贸易应该是商业之间的规则，未来的贸易是每个人有机会参与，无论你家里有一块地，你地里生产出来的农产品可以通过这个平台不是卖给自己村里，不是卖给自己县城，而是卖到全世界任何的国家，消费者有权利买到全世界的任何地方，贸易应该是每个人的权利，贸易应该每个人参与，无论白天有工作，晚上依

Old trade, we think we should break all trade barriers. I think we should work together to build such a difficulty as much as that of the WTO organization. But I believe we have this technology today. We have such young people today. We have the conditions for further improvement of the rules of the world trade game. We know that two days ago, Alibaba's GMV exceeded 3 trillion. In the past 13 years, the Internet infrastructure in China was not perfect, and the terms of trade were not perfect. We completed three trillion of sales in a short span of 13 years. If 13 thousand Chinese young people can do it, why can't we make the world trade platform more barrier free through the efforts of ten years and twenty years?

Willing, you agree or disagree that we must change, we must create a new platform. We are no longer arguing about each other on this platform. We share the trade sharing culture on this platform. On this platform, we can increase understanding among countries. The young people all over the world find their own opportunities, so this is what I want to put forward today. In this context, we not only promote the technology of the whole platform, but also promote universal finance. The inclusive financial system can benefit young people all over the world. We need the Internet to connect all the enterprises in the world. We need data to enable everyone in the world to enjoy a fair trading environment, so that we can make everyone use all the logistics systems. Therefore, I hope that we can also build a platform together, whether you like it or not.

The world has changed. We can not argue for yesterday. We can not return to yesterday's brilliance. Only by building tomorrow, can we get a better world if we only get 80% people who didn't get the chance yesterday.

I hope that with all the young people and all the small and medium enterprises in the Boao forum, together with all the developing countries, we are not subverting anyone. We are not against anyone. We need to work together to build a new trading platform.

Thank you!